Who we are image

We think and act strategically.

We believe...

We believe marketing is about far more than designing a logo, creating a website or writing a news item. We are ‘big-picture’ focused and believe that successful organisations are in tune with their customers and markets.

We’re approachable experts who place knowledge firmly before assumption. We know what we’re doing and love what we do. We’re an independent hands-on consultancy with exacting standards. We focus on strategic work rather than implementation.

Our agile business model incorporates off-site flexible working and the ability to deliver broader solutions in conjunction with carefully selected strategic partners. We’re not constrained by big-company politics, self-importance or bureaucracy.

Our clients tell us we’re collaborative, straight-talking, fun and inspirational. They love the energy we bring into their businesses. They value our thorough evidence-based approach and the quality, relevance and impact of our results.

How are we different?

“Our culture is one of openness and honesty, where a real desire to delight our clients is part of everyday life”.

Senior team.

Julie.

Founder and Lead Consultant

Julie is the founder and driving force behind Distinction. She is a highly experienced and energetic strategic marketing professional with over 25 years’ consultancy experience across multiple countries, cultures and sectors, including manufacturing.

She is passionate about placing knowledge before assumption and her talent for developing evidence-based strategy has transformed hundreds of organisations.

Julie holds a master’s degree in Marketing Management (with Distinction) from Lancaster University, and is a Chartered Marketer.

Chartered Marketer

Julie.

Founder and Lead Consultant

Julie is an experienced endurance runner. She competes at Marathon and Ultra Marathon distances on some of the toughest mountain trails in the UK and Europe, often with her Labrador, Fenn.

LinkedIn profile

Bev.

Senior Consultant

Bev has 10 years’ multi-sector consultancy experience with Distinction. She brings a wealth of knowledge from her previous role as a senior marketeer for a leading facilities management services group. Her inquisitive and analytical mind, her ability to grasp complex and technical subjects quickly, and her unflappable demeanour are all highly valued by clients, large and small.

Bev holds a BSc (Hons) degree in Geology from the University of Liverpool, a Post-Graduate Diploma in Marketing, and is a Chartered Marketer.

Chartered Marketer

Bev.

Senior Consultant

Bev loves the outdoors. She lives in a beautiful place and takes every opportunity to walk in the countryside with her family and canine companion, Remy (Fenn’s cousin!) She has recently completed her first Ultra Marathon -the first of many!

LinkedIn profile

Strategic
partners.

We’re collaborative by nature and feel fortunate to enjoy close working relationships with some exceptionally talented strategic partners. We’re celebrating a 10-year relationship with our primary strategic partner, WilsonCooke, Manchester’s leading brand, digital and marketing specialists. View examples of how we’ve transformed businesses together here

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Start the conversation.

We’re passionate about doing the right things for the right reasons. We love relevance. Every project we undertake is carefully designed to be relevant, supporting our clients’ strategic objectives and addressing their unique business and marketing challenges. If you think we’re a fit with your business, let’s talk...

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